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Your website is the only salesman that works every night.

Type your company name. We’ll pull your Google listing, grade the site you have out of 100, show what it’s costing you in missed jobs, and build you a better homepage on the spot.

Nothing to install. See exactly how we score.

Example report20 checks
43/ 100

Rebuilt, this site scores 89.

  • No tap-to-call number−7
  • No inspection request form−7
  • No structured data for Google−6
  • Financing never mentioned−4
  • Mobile layout is solid+5
Estimated cost
2.6 jobs a month
Needs work

Every check, and what it’s worth

Not a generic SEO report. Each one is something that costs a roofing company jobs, scored the same way on every site we look at.

Found on Google

28 pts
  • Rewrite your page title to name roofing and your city5
  • Add a search description that sells the click3
  • Give the homepage one clear headline3
  • Add RoofingContractor structured data6
  • Add service-area pages for the towns you cover4
  • Add real content about your services and process5
  • Publish a sitemap so Google finds every page2

Turns visitors into calls

30 pts
  • Make every phone number tap-to-call7
  • Put your phone number in the header, on every page4
  • Add a short 'get my free estimate' form7
  • Add clear 'Free Inspection' buttons throughout the page5
  • Mention financing and monthly payments4
  • Offer an instant roof measurement on your site3

Trust & proof

24 pts
  • Show your Google reviews on the site6
  • Build up your Google review count5
  • State that you're licensed, bonded, and insured5
  • Spell out your workmanship warranty3
  • Display your manufacturer certifications3
  • Add a before-and-after project gallery2

Speed & mobile

18 pts
  • Serve the site over a secure connection4
  • Make the site scale properly on phones5
  • Compress and lazy-load your photos5
  • Cut the page down so it loads in under two seconds4

You get three things back

  1. 01

    Your score, with the math shown

    Every check we ran, what it cost you, and how we turned that into an estimate of missed jobs. All the inputs are on the page so you can argue with them.

  2. 02

    A finished homepage

    Not a mockup. A real page at a link you can send your partner, written for your city, with your photos and your reviews already in it.

  3. 03

    The fix list

    Everything wrong, in the order it matters, in plain language. Hand it to whoever built your site, or let us do it.

Most roofing sites we grade score under 55

Not because the roofer is bad at roofing. Because the site was built once, years ago, by someone who had never sold a roof.